The Golden Kind is inspired by the surf lifestyle and an old school type of life. Back when things were simple and your mum used to wrap your lunch in brown paper, you rode your bike to the beach and locking it up wasn't even a thing and you watched only 30 mins of TV a night (The Brady Bunch or Mash).

Our swaddles are created with love from the very start of the design process. Our first collection was hand painted by a fire with cups of tea in our hands and warm sunlight shining in through the windows onto our paint pallets, (sounds romantic huh)?